Collective consciousness

Collective consciousness was a term coined by the French sociologist Émile Durkheim (1858–1917) to refer to the shared beliefs and moral attitudes which operate as a unifying force within society.

An awareness or ideas SHARED by many people. It may be based on a SHARED memory of and pride in specific events, which become myths and symbols of belonging.

Durkheim was interested in explaining the factors that contributed to a groups collective identity. He looked for shared experiences, practices, and ideas that helped solidify a group so that they could act as a single body or unit. Collective consciousness is a stronger concept than just know about the same things - it addresses the way shared experiences motivate people to behave  in the same or similar ways to all the rest of the people in the same group that they belong to...